ABOUT US

The Marketing Gliders was conceptualized with  a vision & passion to serve smaller corporate,SMEs & startups as a sutradhar to add value,build brands and help in shaping legacies in 3 areas where accordingly to our insights & understanding need gaps existed:
  • Weaving ROI into marketing for businesses – Playing a role of Sutradhar, orchestrating business into a shared symphony
  • Building Value propositions thru consumer & market insights for endearing businesses
  • Adopting technology for business transformation with future ready processes & teams-Marketing Sutradhar with Phygital experience
With 33 years of experience by my side across varied industries like Alco-bev, FMCG, Telecom, media and Retail & with a passion of creating impactful marketing strategies for sustainable growth & success, we humbly started our odyssey in Sep’22.
To sum it, The Marketing Gliders( TMG) is here to serve founders/business owners with cost effective marketing solutions. Our key area of experience/expertise is building value proposition & insight driven key messaging/ content buckets for marketing and communication.

ASEEM KAPOOR
-The Marketing Sutradhar

 

MEET OUR TEAM

HOW CAN WE HELP YOU?

Being a large scale consumer business leader, having built endearing businesses & stories for legacies & with wide ranging phygital experience across B2C,B2B and D2C, we can help businesses with listed below key interventions:
Business Planning & Purpose | ROI driven Marketing Strategies & plans | Customer segmentation & Niche Marketing | Customer journeys | Unique benefit identification & creating differentiation | building value proposition | Marketing communication strategy |  Brand building framework & Positioning | Go to Market Approach | Marketing Training